How to Build Engaging One-of-a-Kind Facebook Fan Pages

Build Facebook Fan Pages

We found a very helpful article that will surely help your business in creating a succesful facebook page.

It will change the way you see company facebook pages forever, in a great new way.

Our thanks to TechCrunch!

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Don’t let anyone tell you it is easy to create a successfully engaging Facebook Fan Page. It is not.

It’s not an insurmountable task either. But it requires planning, time, some kind of HTML knowledge, design skill, and imagination. Originality doesn’t hurt either.

There are great tools and tips available that will help you create an outstanding page for your brand without an immense amount of time or capital invested. I’ve been working to improve our own Go2web20 fan page and I have some tips from my experience that I’m more than happy to share.

Let me start off by saying, Facebook itself is the only true obstacle in the whole page creation process. If they accepted all code formats, it would be much easier to create any page. It would open up the space to immeasurable possibilities and we would see a wider variety of amazing, unique pages. But unfortunately, this isn’t the case so you have to find ways to work with what you’ve got and then take it up from there.

Fan Page Profile Pictures

You might not know this but you can use a picture for your profile page as large as 200 x 600 pixels. The good thing about this is a larger picture offers better visibility of the campaign itself, which may include your company logo or a promotional banner of any kind. The downside to this eye-catching stunner is that it shifts the focus away from the rest of the page. This is why you need to plan your page first. Decide where you want the eyes of your visitors to go: on your image or on the rest of the page’s elements. You can play and preview your ideas, change them back and forth, and see what’s ultimately best for goals, your page, and its users.

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You can see the rest of the article here: http://techcrunch.com/2010/03/28/how-to-build-engaging-one-of-kind-facebook-fan-pages/

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